Privacy Policy

1. Who We Are

River (“River”, “we”, “us”, or “our”) provides AI-powered sales technology for B2B companies. This Privacy Policy explains how we collect, use, and protect information when you visit our website at rivergtm.com or use our services.

2. Information We Collect

We may collect the following types of information:

• Contact information – such as your name, email address, company name, and phone number, when you submit a form, book a meeting, or reach out to us directly.
• Usage data – such as pages visited, time spent on site, referring URLs, and browser type, collected automatically via analytics tools.
• Interaction data – if you engage with our AI sales agent on a client website, your conversation may be recorded for quality, training, and product improvement purposes.
• Communications – any messages or correspondence you send to us.

3. How We Use Your Information

We use the information we collect to:

• Provide, operate, and improve our services
• Respond to inquiries and schedule meetings
• Send relevant product or service updates (with your consent where required)
• Analyze website performance and user experience
• Comply with legal obligations

We do not sell your personal data to third parties.

4. Cookies and Tracking

Our website may use cookies and similar tracking technologies to improve your browsing experience and gather usage analytics. You can manage your cookie preferences through your browser settings. By continuing to use our website, you consent to our use of cookies in accordance with this policy.

5. Data Sharing

We may share your information with trusted third-party service providers (such as scheduling tools, CRM platforms, and analytics providers) who assist us in operating our business. These parties are contractually obligated to handle your data securely and only for the purposes we specify.

We may also disclose information when required by law or to protect our legal rights.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, or as required by applicable law. You may request deletion of your data at any time by contacting us.

7. Your Rights

Depending on your location, you may have rights regarding your personal data, including the right to access, correct, delete, or restrict its use. To exercise any of these rights, please contact us at the address below.

8. Data Security

We take reasonable technical and organisational measures to protect your data from unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

9. International Transfers

River operates across EMEA, including from the United Kingdom, UAE, and Lebanon. Your data may be processed in any of these locations. We take steps to ensure that any cross-border data transfers are handled in compliance with applicable data protection laws.

10. Children's Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “last updated” date at the top of this page. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at: tarek@rivergtm.com